Sales and marketing should go hand-in-hand. Focus3 allows your marketing team to tailor the customer experience from inquiry to sale. Create a consistent message and ensure a consistent delivery from your sales team.

F3 SalesManager seamlessly integrates marketing campaigns and lead generation activities with sales efforts to deliver critical marketing insight. Evaluate campaign performance and ROI in real-time, and zero-in on the most profitable sales and marketing activities. All leads entered into the F3 SalesManager system are placed on one of several communication ActionCycles and are assigned to a corresponding campaign source. Furthermore, by integrating available add-on modules and services, Focus3 provides a complete marketing solution that includes branding and collateral development, online coordination of direct mail and e-mail campaigns, as well as launch event and visual inventory management tools.

>> KEY HIGHLIGHTS

Campaign Tracking

  • Track and measure advertising, direct mail, tradeshows and other lead generation activities
  • Relate prospects to marketing campaigns and type of inquiry

Centralized Correspondence Library

  • Stay in control of the various correspondence distributed daily by multiple sales executives, marketing and administrative personnel
  • Ensure letter documents, marketing collateral and e-mails are consistent with strategic marketing messages, brand identity and legal guidelines

Letter Templates

  • Quickly build a correspondence library using pre-defined letter templates
  • Produce custom sales letters with the help of Focus3’s professional copywriting services

Goal Setting

  • Develop sales targets using integrated goal setting tools
  • Determine number of contacts, phone calls and tours required to meet sales goals
  • Track progress towards sales goals to determine whether or not you are on target

Groups, Segmentation and List Management

Bulk Email Distribution